How to Think Strategically About Data in 2017

Over the course of any DBW, there are discussions and surprises that inform how we do business--from the way we look at the book industry, the tools we use to analyze it, and the ways we decide to move forward in the year ahead. In this final session, we will review the key insights from this year’s conference and discuss how to put them in action over the course of 2017. We'll cover the points that changed our view of things, the best practices to be implemented, and strategies for dealing with both opportunities and obstacles alike.